美國鮪罐商控綠色和平組織毀謗綠色和平組織(GreenPeace)在YouTube影片分享網站上載一部名為「鮪漁業的醜陋秘密(The Tuna Industry’s got a Dirty Little Secret)」卡通影片,引發美國三大鮪罐商:巨峰、海底雞、星琪的抗議聲浪。該片以鮪罐商的吉祥物作為主角,片尾還打上「請幫忙將影片分享給買房子您所有的朋友,一起揭發鮪漁業的真面目」等標語。鮪罐業者委任律師已於8月15日寄出信函,控訴Greenpeace濫用三大鮪罐商為人熟知的卡通吉祥物做為影片主角,刻意塑造暴力、低俗的形象,嚴重影響商譽;並揚言Greenpeace再不下架影片,將循法律途徑討回公道。國家漁業協會(NFI)也在裝潢www.tunafortomorrow.com及YouTube網站放上名為「Tuna for Tomorrow Response to Greenpeace」的影片,加入聲援鮪罐商行列。NFI認為,最近頻頻出擊的Greenpeace拒絕加入成員有世界自然基金會(WWF)、海洋管理委員會(MSC)、國際野生物貿易研究組織(TRAFFIC)、國家海洋暨大氣總署(NOAA)、新英格蘭辦公室出租水族館(New England Aquarium)、國際保育組織(Conservation International)、國際鳥盟(BirdLife International)等環保團體的國際水產永續基金會(ISSF)所屬的環保委員會,質疑是打著關切永續之名行籌募基金之實。(摘譯自INFOFISH Trade News, No. 16/2011,29 August 2011) USA: War is 租屋網looming between three major canned tuna producers Bumble Bee, Chicken of the Sea (CoS) and Starkist against Greenpeace. It started when the latter released its cartoon video on YouTube entitled “The Tuna Industry’s got a Dirty Little Secret”. The cartoon is featuring 開幕活動mascots of the US big three tuna brands, and ends with the wording “Help expose the canned tuna industry by sharing this video with everyone you know”. In response, lawyers representing the canned tuna companies have sent letters to the environmental group, objecting to the 酒店經紀use of their familiar cartoon mascots in a video the industry considers violent and tasteless. The letters, sent on August 15, argue that Greenpeace is misusing trademarked images and urge the group to stop using the video or else will face legal action. The National 代償Fisheries Institute (NFI) has also responded to Greenpeace’s cartoon by releasing its own video titled: “Tuna for Tomorrow Response to Greenpeace” posted on www.tunafortomorrow.com website and also on YouTube. NFI says that other environmental groups like WWF, the Marine 住商房屋Stewardship Council, TRAFFIC, the National Oceanic and Atmospheric Administration, the New England Aquarium, Conservation International, BirdLife International are all members of the International Seafood Sustainability Foundation’s (ISSF) Environmental Stakeholder 酒店工作Committee. Despite being invited, Greenpeace has refused to join the group. Thus, NFI questions the motive of the latest Greenpeace action as merely for fundraising campaign rather then concern about sustainability.


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